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3 Essential Places of Applying Conversion Rate Optimization Strategies

Are you concerned about driving potential traffic toward your website so that you can convert them into your qualified leads? Then, experts of digital marketing agency services, you need to focus on Conversion Rate Optimization or CRO. But if you cannot research specific places where you can implement your CRO strategies, you will not be successful.  Hence, for best results, check these 3 Essential places of CRO.

1.    Pricing page

A pricing page of the website works make-or-break point for multiple visitors of your website. In this regard, CRO helps to convert pricing pages into customers through modification of pricing intervals (price-per-month vs. price-per-year). It describes product features that have been associated with price. For this purpose, phone numbers or pop-up forms can be added for your visitors.

2.    Homepage

A homepage acts as a prime candidate for the effective application of CRO. Hence, If you want to make a good impression on visitors at the initial level, you cannot ignore the importance of homepages.

Furthermore, it can give you exclusive opportunities for retaining visitors and turning them into leads. To meet this goal, you need to emphasize links related to service or product information, incorporate a chatbot and offer a button for free signup. 

3.    Landing pages

According to the recommendations of professionals engaged in digital marketing agency services, landing pages can be designed inherently for people who want to make further engagement with your services. For example, you can optimize event landing pages, you can optimize the event of last year for encouraging visitors so that they can be motivated to register for this year's event. Additionally, you can use the preview content of this landing page.

If you are looking for professionals of digital marketing agency services who can guide you in CRO, then you can contact us today.

Company:    Shefa Marketing
Phones:     +1 (818) 224 7553
E-mail:    INFO@SHEFAMARKETING.COM

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